How To Maintain Wood Floors
Collected Youtube Videos, Feeds, & News
Client: Murphy Oil Soap (colgate.com/MurphyOilSoap/home)
Producer: GeniusRocket Inc. (geniusrocket.com)
Studio: The DVI Group (thedvigroup.com)
Concept By: DVI Group (thedvigroup.com)
We live in a world of consumer choices…which also includes all different types of wooden floors and entire aisles stocked with cleaning products. Murphy Oil Soap wanted to provide value beyond just being a product; it wanted to support their customers and show exactly how they can safely create a sparkling, spotless floor through a series of how-to video tutorials. They approached GeniusRocket because they had heard they’d be assured privacy, professionalism, creative options, and low cost for their campaign.
Murphy Oil Soap was on a mission to also reinvigorate their website, so GeniusRocket worked in parallel with the website renovation team so that the website and videos would ultimately share a cohesive look and feel. The Murphy Oil Soap team appreciated the close communication channels with both GeniusRocket and the production company because it gave them tight control over the production process.
DVI Group, the production company who created and produced the series, developed 4 videos in total. These videos are currently viewable online via Murphy Oil Soap’s YouTube channel and website.
Which is easy to maintain …carpet or hardwood floor?
Best AnswerVoter’s Choice
Neither! Which is why I have a cleaning service, *rofl*
I think it really depends on your lifestyle and, of course, what is aesthetically-pleasing to you. Both have their pluses and minuses. And, if you have animals, be prepared to sweep your little hiney off from all the fur they shed on a hardwood floor that flies every which way.
I love the look of tile, but hate to walk on it… it’s so ‘cold’, literally and figuratively.
Carpeting is ‘warm and fuzzy’ to one’s toes, but you’ve got grime and staining to consider, not to mention the dust mites… (professional cleaning once a year is a must, unless you want to break your back and do it yourself).
Hardwood floors are beautiful, and warmer than tile, but colder than carpet. Alas, dust just goes wild with a hardwood floor. It has to be swept constantly. It can also feel ‘gritty’ under your feet, and crunchy under your shoes, (which is most of the time, *lol*), as the dirt doesn’t have anywhere to disappear into, (like in carpet), it just lays there until you sweep the floor again, and again, and again, *lol*. I don’t think I could have just bare hardwood floors… I’d have to have Area Rugs all over the place for the warm enhancement they provide.
For more on wood floor gaps, click here.
For more on hardwood refinishing, click here.